Core Viewpoint - The incident involving celebrities Yang Zi and Huang Shengyi in a live-streaming sales event on January 16, 2024, has escalated into a significant contract fraud case, leading to the arrest of six company staff members and widespread financial losses for over 200 businesses [3][4][12]. Group 1: Incident Overview - The live-streaming event attracted over 330 businesses, with many investing substantial service fees, expecting high returns based on promises of guaranteed sales [8][10]. - The event concluded poorly, with many products unsold and businesses left with excess inventory, leading to significant financial losses estimated at over 30 million yuan [4][12]. Group 2: Fraudulent Practices - Investigations revealed that the event was a well-planned contract fraud, with the main perpetrators using false promises of high sales ratios, claiming a sales guarantee of 1:10, which is unrealistic in the industry [14][19]. - The perpetrators misled businesses by concealing critical information about the live-streaming process, including the limited time for product showcases and the actual number of products presented [17][19]. Group 3: Legal Consequences - The Shanghai Minhang District People's Procuratorate has charged the three main defendants with contract fraud, leading to prison sentences ranging from ten years and ten months to eleven years and three months, along with fines [19].
黄圣依、杨子直播带货后,商家集体报警!真相揭晓……
Mei Ri Jing Ji Xin Wen·2025-10-28 13:32