彩虹星球终审胜诉并发布企业倡议：十一年坚守“商业向善” 让有机生活走进千家万户

Core Viewpoint - The company Rainbow Planet Cultural Technology Co., Ltd. has achieved a significant legal victory in a defamation case against Wang Hai, reinforcing its commitment to brand protection and corporate integrity [2] Group 1: Legal Victory and Implications - The court upheld the first-instance ruling, holding Wang Hai responsible for defamation, requiring him to delete infringing content and publicly apologize for three consecutive days [2] - The total compensation awarded to Rainbow Planet for damages, notarization fees, and legal costs amounts to 97,800 yuan [2] - The case serves as a model for corporate rights protection and highlights the importance of a fair business environment [2] Group 2: Commitment to Social Responsibility - Over the past 11 years, the company has invested over 20 million yuan in product testing, with 37 products voluntarily removed for not meeting internal standards [3] - The company has allocated 60% of its net profits to organic agriculture and social contributions, collaborating with over 160 ecological farms [4] - Rainbow Planet has provided 3.83 million yuan in financial support to farmers and donated goods valued at 676,600 yuan for disaster relief and support for vulnerable groups [4] Group 3: Transparency and Consumer Engagement - The company aims to create a transparent and supervised product system, allowing consumers to become co-builders through open sourcing and real-time monitoring of farms [5] - These initiatives enhance consumer rights and ensure a safer, more trustworthy organic product experience [5] Group 4: Industry Innovation and Future Directions - Rainbow Planet is driving industry transformation through technological innovation and model restructuring, having established an agricultural technology company to support cooperative bases [6] - The company is exploring pathways to make high-quality organic vegetables more accessible to the general public [6] - The launch of the "Rainbow Planet Cooperative Initiative" emphasizes the company's commitment to transparency and sustainable business practices [6]