钱大妈：到大湾区农交会寻新品、结伙伴、促交流

Core Insights - Qian Dama is leveraging its nearly 3,000 store network to enhance community engagement and supply chain efficiency, focusing on fresh produce and direct sourcing from farms [3][4][19] - The company emphasizes a "daily fresh" model that ensures products are sold on the same day they are harvested, thereby enhancing freshness and reducing waste [4][19] - Qian Dama aims to strengthen its market position in the Greater Bay Area by participating in the upcoming agricultural trade fair, seeking new products, partnerships, and industry insights [17][21] Supply Chain and Logistics - Qian Dama has established a highly efficient supply chain and logistics system, referred to as the "fresh highway," which minimizes intermediaries and ensures rapid delivery from farms to stores [4] - The company utilizes big data for order predictions and employs a full cold chain delivery network to ensure products reach stores within 24 hours of harvesting [4] - Direct partnerships with quality agricultural bases allow Qian Dama to maintain high standards and freshness, exemplified by their collaboration with various farms for specific products [4][12] Agricultural Collaboration - Qian Dama has developed a "farm-enterprise symbiosis" model, which has resulted in a consumption assistance amount of 2.3 billion yuan by the end of 2024, benefiting local farmers [9][13] - The company collaborates with farmers to create tailored agricultural standards and practices, enhancing product quality and farmer income [9][12] - Specific examples include partnerships in Guizhou for egg production and cucumber supply, demonstrating effective supply chain integration and local economic support [9][12] Seasonal Procurement Strategy - As autumn and winter approach, Qian Dama is focusing on seasonal products and quality control, implementing a strategy of direct sourcing and prioritizing seasonal items [14][16] - The company plans to enhance its supply chain and product quality through the establishment of standard planting demonstration bases [14] - Data-driven adjustments to procurement practices are being made to align with consumer preferences and reduce waste [16] Market Position and Future Plans - Qian Dama's competitive advantages include a strong brand reputation for freshness, an efficient supply chain, and a dense network of stores [19][21] - The company is exploring the introduction of international products to meet consumer demand for high-quality and diverse offerings [21] - At the upcoming agricultural trade fair, Qian Dama aims to discover new products, establish partnerships, and engage in knowledge exchange to drive industry innovation [21]