Wix Partners with PayPal Becoming Strategic Partner for PayPal’s New Agentic Commerce Solution
Globenewswire·2025-10-29 14:21

Core Insights - Wix.com Ltd. has announced a strategic collaboration with PayPal Inc. to enhance AI-powered product discovery and commerce for Wix merchants [1][2] - The partnership will allow Wix merchants to sync their product data and inventory with PayPal's AI discovery and checkout services, facilitating a seamless integration without additional technical requirements [2][4] Group 1: Collaboration Details - The collaboration aims to position Wix merchants at the forefront of AI-driven shopping experiences, enabling them to reach new, high-intent channels [4][8] - Wix merchants will maintain brand ownership and customer relationships while utilizing PayPal's trusted protections during transactions [8] Group 2: Benefits for Merchants - Merchants will benefit from faster time to value through streamlined integration, making their product catalogs discoverable across supported AI channels [8] - The partnership is expected to enhance discovery and intent-driven purchasing journeys, moving beyond traditional search methods [8] - A single PayPal integration will allow Wix merchants to showcase products across multiple AI shopping experiences, including PayPal's shopping agent and Perplexity [8]