Mei Ri Shang Bao·2025-10-29 23:50Core Viewpoint - The impending reduction of the new energy vehicle (NEV) purchase tax is prompting consumers to consider whether now is a good time to buy a vehicle, as various automakers introduce "tax coverage" policies to alleviate consumer concerns about future costs [1][2][3]. Group 1: Policy Changes and Impacts - The purchase tax exemption for NEVs will end in 2025, with a new policy reducing the tax by half from 2026 to 2027, significantly affecting the cost of purchasing vehicles [1]. - For a vehicle priced at 300,000 yuan, the tax savings in 2025 would be approximately 26,500 yuan, while in 2026, consumers would need to pay 13,000 yuan in taxes, highlighting a substantial cost difference [1]. Group 2: Automaker Strategies - Automakers like NIO, Li Auto, Xiaomi, and others are implementing "tax coverage" policies to assure consumers that they will cover the tax difference for vehicles ordered this year but delivered next year [2]. - Various brands are offering cash subsidies or reductions in final payments to offset the tax burden for consumers who place orders before specific deadlines [2]. Group 3: Consumer Considerations - Industry experts suggest that while the current period may be seen as a "high cost-performance purchase window," consumers should carefully assess their actual needs and consider vehicles that meet the stricter 2026 technical requirements to avoid potential policy risks [3]. - Consumers are advised to prioritize purchasing pure electric vehicles with a range of over 100 km and lower energy consumption to mitigate the impact of future policy changes on their vehicle experience and resale value [3]. Group 4: Market Dynamics - The introduction of tax coverage policies by automakers is not only aimed at easing consumer burdens but also serves to boost sales during the traditional peak season for automotive consumption [3]. - The Chinese automotive market is experiencing a surge in demand, with a reported 35.4% increase in customer traffic and a 13% rise in order volume in early October [3]. Group 5: Industry Evolution - The narrowing of purchase tax benefits signifies the end of the policy support phase for the NEV industry, transitioning into a new stage of market competition where automakers must rely on product quality, technological advancements, and service experience to succeed [5].