Hujing Digital Media & Entertainment Group Hosts "2025 North America Talent Collaboration Roadshow" in Los Angeles, Launching Global Talent Program

Core Insights - Hujing Digital Media & Entertainment Group is accelerating its global talent strategy by connecting with young Chinese-language creators in North America [1][4] - The "2025 North America Talent Collaboration Roadshow" marks the official launch of the company's overseas talent development efforts [1][2] Talent Development Initiatives - The event featured 35 emerging creators from prestigious film schools, many of whom have gained recognition at international festivals [2] - The Hina International Young Directors Program supports emerging directors through agency services, second-unit directing opportunities, and original IP incubation, having recruited 67 young directors as of September 2025 [5] - The ChunM Talent Program addresses the talent gap in the industry by supporting writers and offering initiatives like the "ChunM Roadshow" and "Creation Camp" [8] Market Insights - The Chinese film and TV market is undergoing a structural transformation, with a shift towards richer narratives and deeper emotional engagement [7] - Youku is investing 90% of its efforts in long-form series despite the surge in short-form content, indicating a focus on quality storytelling [7] Cultural Integration - The company aims to fuse Eastern and Western storytelling techniques, highlighting the potential for innovative works that blend cultural elements [9] - Joe Zheng emphasized the need for young creators to adapt their skills to different markets and audience preferences to succeed [10]