Nan Fang Du Shi Bao·2025-10-30 08:55Core Points - JD Group's founder Liu Qiangdong treated all full-time delivery riders to KFC meals as a reward for their hard work during the 11.11 shopping festival [1] - JD's exclusive "Dong Ge Treats" KFC meal package will be available on the JD app, allowing consumers to order from nearby KFC stores [1][2] - Since March, JD has signed formal labor contracts with full-time delivery riders, providing them with comprehensive social insurance and benefits [2] Group 1 - Liu Qiangdong's initiative to treat delivery riders highlights the company's commitment to employee welfare and morale [1] - The introduction of the "Dong Ge Treats" meal package aims to enhance customer engagement and promote the JD app [1][2] - JD has over 150,000 full-time delivery riders who benefit from formal labor contracts and comprehensive social insurance [2] Group 2 - JD's commitment includes 100% signing of labor contracts, 100% payment of social insurance, and 100% provision of employee benefits [2] - Full-time delivery riders enjoy various benefits such as paid leave, health check-ups, and opportunities for career advancement [2] - JD plans to collaborate with major restaurant brands and celebrities for further promotional activities during the 11.11 festival [2]