Feng Huang Wang·2025-10-30 10:17Core Insights - The global smartphone market is showing signs of recovery with a shipment volume of 320.1 million units in Q3 2025, reflecting a year-on-year growth of 3% after a weak first half [1] Company Performance - Samsung maintains its position as the global leader with a shipment of 60.6 million units, marking a year-on-year increase of 6% [1] - Apple shipped 56.5 million units, achieving a year-on-year growth of 4%, driven by the base model iPhone 17 offering larger storage without a price increase and strong demand for the redesigned iPhone 17 Pro and Pro Max [1] - Xiaomi recorded a shipment of 43.4 million units, reflecting a modest year-on-year growth of 1% [1] - Transsion has risen to the fourth position globally with a year-on-year growth of 12% in shipments [1] - Vivo ranks fifth, showing strong performance in the Indian market and surpassing Huawei in market share in China, while continuing to grow in the Asia-Pacific, Africa, and Latin America regions [1]