EMEI SHAN(SZ:000888) Zheng Quan Shi Bao Wang·2025-10-30 11:20Core Insights - Emei Mountain A (000888) reported a recovery in operational performance in its Q3 2025 report, with a year-on-year revenue decline of 9.06% for the first nine months, a slight improvement compared to the first half of the year [1] - The company achieved a net profit of 2.34 billion yuan, down 3.98% year-on-year, but the decline was less severe than in the first half [1] - In Q3 alone, revenue was 2.76 billion yuan, with a reduced decline of 2.72% compared to the first half, and a net profit of 1.13 billion yuan, showing a year-on-year growth of 1.38% [1] Revenue and Visitor Statistics - Emei Mountain scenic area received a total of 5.1761 million visitors in the first three quarters, a year-on-year increase of 5.44%, with 3.411 million of those being entrance ticket holders [1] - From July to September, the scenic area welcomed 2.1013 million visitors, marking a 9.39% increase year-on-year, with 1.3157 million being entrance ticket holders [1] Strategic Initiatives - The company is exploring low-altitude economy and drone applications to enhance visitor experience and management efficiency, viewing this as a new growth point [2] - Emei Mountain A is leveraging new media platforms for marketing, with over 1.5 million followers on its official WeChat account, targeting younger demographics through various social media channels [3] - The company is collaborating with the Leshan Giant Buddha scenic area to develop joint tourism routes and educational projects, enhancing product consumption and cultural tourism [3] Technological Advancements - Emei Mountain is integrating smart technology into its tourism services, including the introduction of exoskeleton climbing robots and AI-powered services for visitor assistance [4] - The newly launched "AI Tour Assistant" offers personalized tour guidance, integrating cultural information and real-time translation services [4] - The company has developed "AIGC Travel Photography" services, enhancing visitor experience and encouraging social media sharing, thus creating new consumption scenarios [4]