云南推出航旅惠民“大礼包” 凭登机牌可享超60家景区优惠

Core Viewpoint - The "Travel in Yunnan, Accompanying Air Travel" winter-spring promotional event marks a significant step in integrating aviation and tourism in Yunnan, aiming to enhance travel opportunities and promote the region's unique offerings [1][2]. Group 1: Event Overview - The promotional event took place in Yingjiang County, Dehong Dai and Jingpo Autonomous Prefecture, attracting over 300 representatives from the aviation and tourism sectors to explore new opportunities for collaboration [1][2]. - The event is a collaborative effort by the Yunnan Provincial Department of Culture and Tourism, Yunnan Aviation Industry Investment Group, and the Dehong Prefecture Government, representing the first deepened practice of the "Travel in Yunnan, Accompanying Air Travel" brand established in July [2]. Group 2: Product and Service Offerings - A series of winter-spring tourism products and services were launched, including themed promotions such as "Warm Winter Travel in Yunnan" and various discounts on flights and travel packages [2][3]. - Airlines like China Eastern Airlines and Xiangpeng Airlines introduced new routes and innovative products such as "Family Travel Cards" and "Senior Discounts" to attract more travelers [2]. Group 3: Strategic Goals and Future Plans - The event signifies a new phase of "resource integration + product innovation + precise marketing" in the aviation-tourism integration process in Yunnan [3]. - Future plans include launching unique travel routes focusing on hot spring wellness and intangible cultural heritage experiences, along with more direct flights to enhance travel convenience for visitors [3].