LYFEN(SH:603777) Nan Fang Du Shi Bao·2025-10-30 11:49Core Viewpoint - The company reported a significant increase in net loss despite revenue growth, indicating challenges in profitability and cost management [1][3]. Financial Performance - For the first three quarters of the year, the company's revenue increased by 13.12% to 2.854 billion yuan, while net loss rose by 194.06% to 125 million yuan [1]. - In Q3 alone, revenue grew by 25.15% to 914 million yuan, with net loss increasing by 29.73% to 74.65 million yuan, which is also higher than the previous quarter's loss of 50.68 million yuan [1]. Cost Structure - The increase in net loss is attributed to a decline in gross margin, which fell by 9.16% to 31.58% in the first three quarters [3]. - Sales expenses decreased by 7.27% to 679 million yuan, management expenses decreased by 4.73% to 322 million yuan, and R&D expenses dropped significantly by 75.32% to 1.9664 million yuan, while financial expenses rose by 24.33% to 16.6696 million yuan [3]. - The company's sales expenses accounted for 22.04% of revenue, which is higher than competitors such as Three Squirrels (20.69%), Good Products (24.28%), and Salted Fish (9.92%) [3]. Sales Channel Strategy - The company is shifting its sales strategy by reducing the proportion of direct stores and increasing the share of franchise stores, although franchise stores typically yield lower gross margins [5]. - The company announced financial support for franchisees in key cities, with a total amount not exceeding 50 million yuan, aimed at alleviating liquidity pressures [5]. - As of June 30, 2025, the total number of stores decreased to 2,979, with a net reduction of 106 stores, including a decrease of 90 direct stores [5]. Company Background - Founded in 1999 in Shanghai, the company primarily sells self-branded snacks through a commission-based production model and was listed on the Shanghai Stock Exchange in 2016 [6].