Jin Tou Wang·2025-10-30 12:33Core Insights - BYD's sales in Europe surged last month, significantly narrowing the gap with market leader Tesla [1] Group 1: Sales Performance - In September, BYD registered 24,963 new vehicles in Europe, nearly five times the 5,013 vehicles delivered in the same month last year [3] - In the first nine months of this year, BYD's new car sales in Europe increased by 300% to 120,000 units, while Tesla's deliveries in the region decreased by 28.5% to 173,700 units [3] Group 2: Strategic Expansion - BYD currently sells 13 models in Europe, up from 6 two years ago, and plans to localize production for all models sold in Europe by 2028 [3] - The company aims to double its showroom count in Europe to 2,000 by 2026 and establish a complete local supply chain for production [3] Group 3: Competitive Positioning - Unlike Tesla, which only produces pure electric vehicles, BYD offers both pure electric and plug-in hybrid vehicles, enhancing its competitiveness [5] - BYD expects its export volume to account for about 20% of its global sales this year, with a 10% increase projected for 2024 [5] Group 4: Market Challenges and Opportunities - The EU has initiated frequent anti-subsidy investigations to hinder the expansion of Chinese brands in the European market [5] - Despite potential tariffs, BYD maintains a competitive edge through technological innovation and cost advantages, with a profit margin of 20,000 RMB per vehicle sold overseas [5]