QM HOME(SH:603818) Xin Lang Cai Jing·2025-10-30 15:33Company Overview - Qu Mei Home was established on April 10, 1993, and listed on the Shanghai Stock Exchange on April 22, 2015, with its registered and office address in Beijing. The company is a well-known domestic home furnishing enterprise focusing on mid-to-high-end residential furniture and supporting home products, possessing a full industry chain advantage [1] Financial Performance - In Q3 2025, Qu Mei Home reported revenue of 2.555 billion yuan, ranking 9th among 17 companies in the industry. The industry leader, Gujia Home, reported 15.012 billion yuan, while the second, Henglin Shares, reported 8.488 billion yuan. The industry average revenue was 3.852 billion yuan, with a median of 2.555 billion yuan [2] - The main business revenue composition includes home products revenue of 1.706 billion yuan (98.55%), service revenue of 19.7623 million yuan (1.14%), rental income of 5.0577 million yuan (0.29%), and material income of 338,200 yuan (0.02%) [2] - The net profit for the same period was -65.4681 million yuan, ranking 16th out of 17 in the industry. The industry leader, Gujia Home, reported a net profit of 1.602 billion yuan, while the second, Zhejiang Yongqiang, reported 684 million yuan. The industry average net profit was 278 million yuan, with a median of 154 million yuan [2] Financial Ratios - As of Q3 2025, Qu Mei Home's debt-to-asset ratio was 65.68%, slightly up from 65.55% in the same period last year, which is higher than the industry average of 45.64% [3] - The gross profit margin for Q3 2025 was 36.32%, an increase from 33.31% in the same period last year, and above the industry average of 31.44% [3] Management Compensation - The chairman and general manager, Zhao Ruihai, has a salary of 824,000 yuan for 2024, which is unchanged from 2023 [4] Shareholder Information - As of September 30, 2025, the number of A-share shareholders increased by 3.09% to 26,600, while the average number of circulating A-shares held per household decreased by 3.00% to 25,800 [5] - Guotai Junan Securities adjusted Qu Mei Home's earnings expectations, maintaining an "accumulate" rating, with projected EPS for 2025-2027 at 0.16/0.25/0.30 yuan, and lowered the target price to 4.99 yuan. Key business highlights include a significant reduction in losses for 2024, stabilization and recovery of overseas orders, enhanced product competitiveness through new media marketing, and optimization of cash reserves and debt levels [5]