“基金主理人”拒绝“黑卡”，试点六年，基金投顾的痛点和机遇在哪里？

Core Viewpoint - The rise of "fund managers" among retail investors is challenging traditional fund advisory services, as these investors prefer to make their own investment decisions rather than relying on professional advice [1][2][3]. Group 1: Fund Manager Phenomenon - Retail investors, referred to as "fund managers," are increasingly taking control of their investments, often sharing their experiences and strategies online [1][2]. - A significant number of these investors have substantial assets, with some exceeding 1 million yuan in their fund accounts, allowing them access to professional advisory services [2][3]. - Many "fund managers" express skepticism towards fund advisors, questioning their ability to guarantee returns and preferring to manage their portfolios independently [3][4]. Group 2: Fund Advisory Services Development - As of August, the net asset value of public funds in China reached a record high of 36.25 trillion yuan, indicating a growing market for fund advisory services [2]. - The fund advisory business has been in a pilot phase since 2019, with the number of institutions involved increasing from 5 to 60 over six years, including various types of financial institutions [6][8]. - Despite the growth, challenges remain, such as underperformance of advisory portfolios during market downturns, leading to a poor experience for investors [10]. Group 3: Performance and Client Retention - Various financial institutions report differing scales of fund advisory business, with some like Huatai Securities showing a 16.36% growth in advisory assets year-over-year [8]. - Client retention rates vary, with some institutions reporting over 75% of clients reinvesting in advisory services, indicating a level of satisfaction among certain investor segments [7][9]. - The average duration of client engagement with advisory services is around 800 days, suggesting a commitment to long-term investment strategies [7][9]. Group 4: Challenges and Opportunities - The fund advisory sector faces challenges such as a lack of diverse investment products and a need for a shift from a "sell-side" mentality to a more client-focused approach [10][13]. - There is a call for fee reforms in the advisory sector to align costs with performance, potentially improving investor satisfaction and trust in advisory services [12][16]. - The integration of AI technologies in advisory services is being explored, with early results showing potential for enhancing efficiency and client engagement [15][16].