Xin Lang Ke Ji·2025-10-31 02:53Core Insights - The new "Vacation Mode On" series from CRYBABY, a popular IP under Pop Mart, was released and sold out immediately after its launch, marking the first new release in five months [1] - The series includes 6 regular items and 1 hidden item, priced at 129 yuan per blind box and 774 yuan for a full box [1] - The hidden item "Mermaid's Tears" saw its resale price rise from 129 yuan to 999 yuan, reflecting a premium of 6.7 times, which is lower than the 14 times premium seen with the previous CRYBABY series [1] Sales Performance - CRYBABY has become the fastest-growing IP for Pop Mart and the quickest to reach the 1 billion sales club [1] - In overseas markets, CRYBABY is now the second most popular IP, trailing only behind LABUBU [1] - According to Pop Mart's financial report, CRYBABY's sales are projected to reach 1.165 billion yuan in 2024, representing a 15-fold year-on-year increase, with a 2.5-fold increase expected in the first half of 2025 [1]