一天新增4家超盒算NB，社区平价超市加速拥抱南京

Core Insights - The article highlights the rapid expansion of the discount supermarket brand Super Box Count NB, which has opened four new stores in Nanjing, bringing its total to 20 stores in just six months [1] - Super Box Count NB has undergone a brand upgrade from Hema NB to Super Box Count NB, with a focus on affordable community supermarket offerings [1] Company Overview - Super Box Count NB is positioned as a benchmark for affordable community supermarkets in China, utilizing large-scale direct sourcing and customized private labels to reduce costs [1] - The stores are designed with lightweight packaging and a focus on efficiency, featuring products displayed directly from cartons and turnover bins [1] Product Offering - The stores cover an area of 600 to 800 square meters and offer a range of products across four main categories: fresh produce, ready-to-eat items, standard goods, and frozen products [1] - Approximately 1,500 products are available to cater to four core consumption scenarios: cooking at home, ready-to-eat meals, leisure, and daily household needs [1] Market Trends - The sales trends over the past six months indicate that Nanjing consumers are seeking both affordability and quality, as evidenced by popular items such as imported durians, fresh milk, and baked goods [3]