Xin Lang Ke Ji·2025-10-31 12:10Core Insights - The global and Chinese handheld smart imaging device market is expected to undergo significant changes by 2025 [1] Market Share Analysis - Insta360 continues to lead the panoramic camera sector, holding the number one global market share for eight consecutive years, with over 85% market share in the first three quarters of 2025 [1] - In Q3 alone, Insta360 achieved a global market share of 75% and over 60% in the domestic market, solidifying its leading position [1] - DJI entered the panoramic camera market in July this year and quickly captured approximately 17.1% of the global market share in Q3, leveraging aggressive pricing strategies to secure 37.1% of the domestic market [1] Action Camera Competition - The competition in the action camera segment is intensifying, with Insta360 leading with a global market share of 37.1% as of Q3, followed closely by DJI at 33.9% and GoPro at 18.7% [1] - In Q3, Insta360's market share increased to 38.6%, while DJI's rose to 34.6%, and GoPro's share declined to 15.7% [1]