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Fashion’s $7B Club: Morgan Stanley Examines Who Has Scale and Who Doesn’t
Yahoo Finance·2025-10-30 18:30

Core Insights - The global apparel and footwear market is highly fragmented, with nearly 70% of companies generating less than $1 billion in retail selling value, indicating low barriers to entry and high competitive intensity [2][3] - Only a third of the top apparel and footwear companies have revenues exceeding $7 billion, with many businesses struggling to breach this threshold despite market expectations [3][6] - Nike holds the largest market share at 3.5%, followed by Inditex at 2%, Adidas at 1.8%, and several others, highlighting that even leading brands occupy a small portion of the overall market [4] Market Dynamics - The $7 billion-plus club tends to be concentrated in Western markets, with successful companies often selling a diverse range of products and focusing on direct-to-consumer sales [5] - Companies like Abercrombie & Fitch and On Holding show potential for growth, while others like Amer Sports and Gap Inc. may face overly optimistic revenue expectations [6][7] Strategic Moves - Kering's CEO is focusing on divesting non-core assets, such as selling its beauty business to L'Oréal, while others like Authentic Brands Group aim for aggressive growth through acquisitions, targeting $100 billion in sales [8][9] - Tapestry is looking to expand Coach from $5.6 billion to $10 billion by broadening its target market to include a larger consumer base, currently estimated at 1.9 billion potential customers [10][11]