海菲曼CEO边仿:产品定位高端 以基础科研方式做产品研发
Zhong Zheng Wang·2025-11-01 08:47

Core Insights - The article discusses the recent product launch by HiFiMan, a leading domestic HIFI audio brand in China, which includes several new products such as car audio systems [1] - HiFiMan's innovation is rooted in fundamental scientific research, emphasizing the importance of innovative research directions and methods over funding and personnel scale [1] - The company has a strong intellectual property portfolio with 195 domestic patents (80 invention patents), 21 foreign patents, 29 software copyrights, and 5 works copyrights [1] Company Performance - In the first half of the year, HiFiMan achieved revenue of 107 million yuan, representing a year-on-year growth of 20.77% [1] - The net profit for the same period was 34.7951 million yuan, showing a significant year-on-year increase of 63.79% [1] - The basic earnings per share stood at 0.9100 yuan [1] Product Positioning and Strategy - HiFiMan positions its products in the high-end market, with an average selling price not lower than similar high-end products abroad [1] - The core components of HiFiMan products are self-researched and produced, resulting in lower costs compared to some imported components, leading to higher gross and profit margins than the industry average [1] - The company aims to strengthen research in electroacoustic technology and explore cross-industry applications of audio technology in health monitoring and smart home sectors [1]