Core Viewpoint - The domestic passenger car market is witnessing a surge in new car launches, with the introduction of the new Alpha T5 by Jihu as a key player in the 100,000 to 150,000 RMB price range, aiming to become a bestseller for BAIC New Energy amid declining profits in traditional fuel vehicles [2][3][4]. Financial Performance - BAIC Group has two listed companies: Beijing Automotive (HK 1958) and BAIC Blue Valley (600733). Beijing Automotive reported a significant decline in net profit, dropping over 90% from 3.1 billion RMB to only 51.29 million RMB in the first nine months of the year [3][4]. - In contrast, BAIC Blue Valley's total sales exceeded 110,000 units, marking a 64.34% year-on-year increase, with losses narrowing to 3.43 billion RMB from 4.5 billion RMB [4][5]. Market Dynamics - The sales of Beijing Automotive fell to 421,000 units in the first three quarters, with a revenue drop of 16.12% to 120.8 billion RMB, primarily due to price wars and declining sales in fuel vehicles [3][4]. - The new Alpha T5 is positioned to compete in the price-sensitive segment, offering high-tech features and aggressive pricing strategies to attract consumers [6][7]. Product Strategy - The new Alpha T5 is launched with a price range of 109,800 to 154,800 RMB, featuring seven models and significant upgrades from its predecessor, including enhanced design and technology [5][6]. - The vehicle incorporates advanced technologies such as the "Yuanjing Intelligent Driving" and "Shenqing Range Extender" systems, aiming to provide a competitive edge in the growing market for range-extended electric vehicles [6][7]. Sales Performance - In October, BAIC New Energy achieved monthly sales exceeding 30,000 units, with pre-sale orders for the new Alpha T5 surpassing 10,000 units, indicating strong market interest [7].
承载北汽新能源“爆款”刚需 全新阿尔法T5重装上市