种粮不灵、“种草”很行！这个小镇“水墨丹霞”出圈了

Core Viewpoint - The transformation of Shuping Town in Lanzhou from an agricultural area with poor soil to a thriving tourist destination showcases the economic potential of unique geological features, attracting millions of visitors and generating significant revenue growth [1][6][10]. Economic Impact - The Lanzhou "Ink Wash Danxia" scenic area received over 100,000 visitors during the National Day and Mid-Autumn Festival holiday, marking an 8% increase compared to the previous year, with revenue growth of 35.27% [1]. - In 2023, the scenic area welcomed 750,000 visitors, with projections of 1.15 million for the following year, and a single-day record of over 20,000 visitors [6]. - The first-year operating income was over 30 million yuan, increasing to 70 million yuan in the second year, with expectations for further growth in the current year [6]. Tourism Development - The scenic area was officially opened in 2023, featuring a visitor center, viewing platforms, transportation systems, and smart tourism services, making it a comprehensive destination for geological sightseeing, cultural experiences, ecological leisure, and educational research [5][6]. - Innovative tourism products, including low-altitude flight experiences and large-scale performances, have been developed to enhance visitor engagement [9]. Community Benefits - The booming tourism has led to the growth of local homestays and farmhouses, providing new income sources for residents [9]. - Local agricultural products, such as apricots and peaches, have found a market within the scenic area, further diversifying income streams for farmers [9]. Recognition - The Lanzhou "Ink Wash Danxia" scenic area has been selected as a typical case for the 2024 National New Consumption Scenarios by the National Development and Reform Commission, highlighting its successful integration of tourism and local resources [10].