聚势共谋大业 2025泛家居旧改行业大会举行

Core Insights - The 2025 Pan Home Renovation Industry Conference was successfully held in Foshan, focusing on the theme "Leading Renovation, Reshaping Value" with nearly 400 representatives from various sectors gathering to discuss opportunities in the renovation market [1][3] Group 1: Industry Trends and Opportunities - The renovation wave is reshaping living spaces, with industry leaders sharing insights and experiences to guide development in new directions [3] - The Guangdong Custom Home Association emphasizes the need for a standardized and professional approach to renovation services, aiming to create a sustainable industry ecosystem for better living conditions [3][5] - The renovation market presents significant opportunities, and companies are encouraged to seize this era's benefits by adapting to new business models [5][7] Group 2: Strategic Insights and Recommendations - Companies must shift from a traffic-oriented mindset to a user-centric approach, focusing on community engagement and trust-building for precise customer acquisition [7] - The industry is moving towards providing scenario-based solutions rather than just selling products, which can enhance service value and profit margins [7] - The establishment of service standards and contracts aims to address industry pain points such as inconsistent service quality and after-sales disputes [9] Group 3: Innovative Practices and Case Studies - WanHua Ecological Group introduced prefabricated interior installation technology to address efficiency and environmental concerns in the renovation market [9] - BianJieFeng shared its innovative practices in digital transformation and community service, optimizing operations through a dual-store model and standardized offerings [10] - The "small store, small product, small community" strategy proposed by JingZhuangJingGai aims to tackle industry challenges by focusing on localized service and community trust [10] Group 4: Forum Discussions and Insights - Two high-level forums were held to discuss the transition to renovation, focusing on the differences between traditional and renovation businesses, and the key success factors [12][14] - Experts highlighted the importance of standardization and modularization in improving efficiency within the renovation sector [14] - The second forum addressed the commercialization of renovation models, emphasizing the need for tailored strategies based on company resources and market conditions [16][18]