贴心服务零距离,养老金融护航“夕阳红”
Xin Lang Cai Jing·2025-11-03 08:57

Core Points - The article highlights the challenges faced by elderly individuals in accessing banking services due to the digital divide, emphasizing the importance of warm and accessible service from financial institutions [1] - Postal Savings Bank's initiative to provide door-to-door services for elderly customers demonstrates its commitment to "elderly finance" and deep service for this demographic [4] Group 1 - The elderly customer faced a critical situation when her husband's bank card was locked, and they were unable to visit the bank due to health issues [1] - Postal Savings Bank staff quickly initiated a "green channel" and home service process to assist the elderly couple, showcasing their responsive customer service [2] - The successful completion of the password reset at the customer's home alleviated the couple's distress, highlighting the effectiveness of the bank's personalized service [2] Group 2 - The bank's home service not only resolved immediate banking needs but also illustrated a broader commitment to serving the elderly population with care and respect [4] - Staff provided thorough assistance during the home visit, ensuring that the elderly customer understood each step of the process, which reflects the bank's dedication to customer-centric service [4] - The ongoing focus on the financial service needs of the elderly will lead to continuous improvements in home service processes, reinforcing the bank's mission to deliver warmth and convenience to this demographic [4]