广东锚定三个方向持续发力，推动广东入境游高质量发展

Core Viewpoint - Guangdong Province is leveraging the "Yue Enjoy Warm Winter Travel in Guangdong" consumption season to boost inbound tourism and cultural consumption, capitalizing on the APEC summit held in Shenzhen as a significant opportunity for high-quality development in the tourism sector [1] Group 1: Policy Initiatives - The province aims to enhance inbound tourism through "policy facilitation" and "service refinement," promoting measures such as 240-hour transit visa exemptions and 30-day entry visa exemptions to create a seamless travel experience for both domestic and international tourists [2] - Efforts will be made to optimize visitor experiences during major events like the APEC summit, encouraging tourist attractions and accommodations to offer special packages and extended check-out options [2] Group 2: Event Promotion - Guangdong will host various cultural and tourism events, including the "Guangdong Tourism Culture Festival" and "Come to Guangdong for the New Year," featuring a matrix of seven unique activities aimed at enhancing cultural tourism [3] - The province plans to distribute at least 20 million yuan in cultural tourism consumption vouchers during key events, creating a collaborative model of benefits among the government, platforms, and merchants to attract visitors [3] Group 3: Marketing and Promotion - A comprehensive global promotional strategy will be implemented under the theme "Vibrant Guangdong Fashion Bay Area," focusing on collaboration with mainstream media and online travel platforms to reach a wider audience [4] - The province will launch a thematic song to enhance the image of "Vibrant Guangdong" and develop seasonal tourism IPs that highlight the unique cultural and climatic resources of Guangdong throughout the year [4]