晋闽文旅“双向奔赴” 推动两地多元协同发展

Core Viewpoint - The collaboration between Shanxi and Fujian aims to enhance cultural and tourism development through mutual cooperation and resource sharing [1][2] Group 1: Event Overview - The "Shanxi-Fujian Cultural and Tourism Cooperation" conference was held in Taiyuan, Shanxi, marking an important step in regional collaboration [1] - The event is part of a series of initiatives to deepen cooperation in cultural heritage protection, exhibition exchanges, and tourism integration [1] Group 2: Cooperation Agreements - Multiple cooperation agreements were reached, including resource exploration, design of premium tourism routes, and establishment of a visitor exchange mechanism [1] - A framework agreement was signed to facilitate collaboration between the two regions [1] Group 3: Service Initiatives - Shanxi's cultural heritage bureau will offer special services to Fujian travel agencies, including equal ticket discounts and expedited entry for group visits [2] - Transportation and parking services will be optimized to enhance overall visitor experience [2] Group 4: Marketing and Promotion - Fujian travel agencies committed to integrating Shanxi's cultural tourism resources into their premium travel routes and promoting them [2] - Efforts will be made to increase the visibility of Shanxi's tourism resources in the Fujian market through various promotional channels [2] Group 5: Visitor Statistics - From January 2025 to the present, Shanxi's cultural venues received 12.04 million visitors, generating ticket revenue of 163.87 million yuan, reflecting year-on-year growth of 7.89% and 18.81% respectively [2] - The majority of visitors are from nearby northern provinces, indicating a focus on expanding into southern markets [2]