时报观察 | 打破“零召回” 造车新势力应以担当赢取信任

Core Viewpoint - The record of "zero recalls" among new car manufacturers has been broken, with Li Auto announcing a recall of 11,411 units of the Li MEGA 2024 model due to safety hazards related to insufficient coolant corrosion resistance [1][2]. Group 1: Recall Trends - In 2024, there were 233 automotive recalls in China, involving 11.237 million vehicles, a year-on-year increase of 67% [1]. - Among these, 89 recalls involved new energy vehicles, affecting 4.491 million units, marking a significant year-on-year increase of 180.1% [1]. - Prior to this, new car manufacturers had maintained a "zero recall" record, which was more about avoiding brand damage than the absence of defects [1]. Group 2: Regulatory Changes - The tightening of regulations and the increase in vehicle sales have made "invisible handling" of defects increasingly untenable [1]. - A joint draft notification by the State Administration for Market Regulation and the Ministry of Industry and Information Technology emphasizes the need for strict OTA upgrade management and prohibits the concealment of defects through unverified software updates [1]. Group 3: Industry Response - Following Li Auto's recall, other new car manufacturers like Xiaomi and XPeng have also initiated recalls, indicating a shift towards normalizing recalls in the industry [2]. - Xiaomi recalled 116,900 units of the SU7 standard version due to safety issues with the assisted driving function, while XPeng recalled 47,490 units of the P7+ due to potential safety hazards from faulty sensor wiring [2]. - The industry is encouraged to abandon the pursuit of a "zero recall" image and instead embrace the responsibility of regular recalls as a means to enhance consumer trust [2].