QSR Magazine Names Diversified Restaurant Group 2025 Franchisee of the Year

Core Insights - Diversified Restaurant Group (DRG) has been named the 2025 Franchisee of the Year by QSR Magazine, recognizing its innovation, development, and people-first culture [1][7] - DRG operates over 360 Taco Bell and Arby's restaurants across multiple states, making it one of the largest franchisees in the quick-service restaurant industry [5][6] Group 1: Innovation and Growth - DRG is recognized for redefining the franchise model through experience-driven development and early adoption of emerging technology [2][3] - The Las Vegas Strip Taco Bell Cantina generates approximately $8 million annually, showcasing DRG's impact on the franchise landscape [2][3] - DRG has expanded rapidly since its founding in 2014, focusing on growth in Northern and Southern California, Nevada, and Kansas City [3][5] Group 2: People-First Culture - The company emphasizes a people-first culture, investing in team members through programs like tuition reimbursement [4] - DRG actively supports community initiatives, raising over $220 million for the Taco Bell Foundation's Live Más Scholarship since 2019 [4] - The company promotes inclusion through its Women's Leadership Network and partnerships with organizations like the Boys & Girls Clubs of America [4]