Xin Lang Ke Ji·2025-11-04 02:58Core Insights - The health consumption sector has experienced significant growth during the first week of the Double 11 shopping festival, with overseas transactions showing double-digit increases since the promotional period began on October 20 [1] - Traditional Chinese health products have become a unique selling point for Taobao, appealing to overseas consumers, as evidenced by a substantial rise in search volume for health-related keywords [1] Group 1: Market Performance - The health consumption market is valued at over $10 billion and continues to grow rapidly on a global scale [1] - Key product categories such as dietary supplements, home medical devices, contact lenses, and traditional health products have all performed well [1] - The "health five-piece set," including items like goji berries and various health teas, has emerged as the top-selling products overseas [1] Group 2: Strategic Initiatives - Alibaba Health Pharmacy has officially entered the overseas market during Double 11, adding nearly 150,000 quality products to the supply [2] - The company aims to leverage its extensive experience in the domestic health supply chain to enhance its brand influence in international markets [2] - This year's Double 11 event was launched simultaneously in 20 countries and regions, supported by a marketing subsidy of 1 billion yuan to help 100,000 merchants double their overseas sales [2]