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轻奢女装self-potrait直播“翻车”,品牌方致歉 | 贵圈
Xin Lang Ke Ji·2025-11-04 03:43

Core Viewpoint - The recent live-stream event hosted by the British luxury brand Self-Portrait faced significant criticism due to multiple errors made by the host, which led to a negative audience reaction [1] Group 1: Event Details - The live-stream featured actress Zhu Zhu and was hosted by KOL Weng Qingya, who gained popularity from the dating show "Heart Signal" [1] - During the event, the host mispronounced the brand name several times and exhibited various performance issues, including forgetting lines and shallow discussions, resulting in awkward moments [1] Group 2: Company Response - Self-Portrait's official customer service responded to the feedback by apologizing for the negative experience caused by the live-stream [1] - The brand expressed its commitment to listening to customer feedback and improving the quality and presentation of future events to better align with brand values [1]