海外双11前，多家亚马逊头部品牌大幅拉升速卖通备货

Group 1 - Multiple leading brands on Amazon have doubled their inventory for AliExpress ahead of the overseas Double 11 shopping festival, including top brands in five major categories [1] - ROCKBROS, a leading cycling brand, has significantly increased its inventory for AliExpress, doubling the stock reserved for this year's Double 11 and Black Friday [1] - Alpicool, a leading brand for car refrigerators, has tripled its inventory for AliExpress ahead of Double 11, with sales on the platform exceeding 10,000 units since 2025 [1] - ILIFE, a prominent brand for robotic and floor cleaning machines, has increased its inventory for AliExpress to over 80,000 units, more than double last year's stock [1] Group 2 - In September, AliExpress launched the "Super Brand Going Global Plan" and introduced the "Brand+" channel, allowing brands to achieve new growth at half the cost compared to Amazon, attracting mid-to-high-end brands to invest more [2] - Since the launch of the "Super Brand Going Global Plan," several brands with annual sales exceeding one million dollars have reported higher sales on AliExpress than on Amazon [2]