Zhong Guo Jin Rong Xin Xi Wang·2025-11-04 08:25Core Viewpoint - The Bank of Communications Beijing Branch launched its cultural finance brand "Jingyun" and the exclusive financial product "Jiao Yin Wen Ke Loan" at the 2025 Financial Street Forum, aiming to enhance the cultural finance system and support the development of the cultural industry in Beijing [1][2]. Group 1: Product Launch and Features - The "Jiao Yin Wen Ke Loan" is designed to meet the needs of small and micro enterprises in the cultural sector, focusing on emerging culture, cultural technology, cultural parks, and intellectual property [2]. - The loan product utilizes digital technology and data information for credit evaluation, combining system rules, guarantee reviews, and manual verification [2]. - Key advantages of the loan include wide coverage, online application, automated approval for amounts up to 20 million yuan, and cost benefits through interest subsidies and preferential rates [2]. Group 2: Strategic Goals - The initiative aims to inject new vitality into the cultural ecosystem of the capital and enhance the quality and efficiency of financial services for the cultural and technology industries [1][2]. - The bank's strategy includes creating service brands, innovating financial products, and improving service quality to support the prosperity of the cultural market in Beijing [1].