Simply Asset Finance becomes NACFB Patron lender

Core Insights - Simply Asset Finance has become a Patron lender of the National Association of Commercial Finance Brokers (NACFB), enhancing its support for the UK broker community and expanding its asset finance and leasing product distribution [1][2] Group 1: Company Developments - The decision to join NACFB reflects Simply's commitment to support brokers, which are essential for businesses of all sizes to access necessary funding [2] - Simply's technology-enabled lending platform will provide NACFB members with rapid credit decisions for SME clients, aligning with the company's strategy to strengthen broker relationships and improve funding access for SMEs [2] Group 2: Industry Impact - Jim Higginbotham, CEO of NACFB, stated that Simply's addition as a Patron will drive necessary changes in the industry, emphasizing the alignment with the Association's values of integrity, collaboration, and broker-led market access [3] - Simply Asset Finance reported £1.75 billion in total loan origination since its inception in 2017, with a pre-tax profit of £8.5 million and a gross loan book of £505 million for the 2024 financial year, indicating strong demand for asset-backed lending solutions among UK SMEs [3]