消费金融公司应加快迈向高质量发展

Core Viewpoint - The revision of the "Management Measures for Consumer Finance Companies" in 2024 aims to strengthen the professional positioning of consumer credit functions, enhance consumer rights protection, and support the recovery and expansion of consumption for high-quality development [1][3]. Regulatory Environment - Recent regulatory policies, particularly the new directive to reduce borrowers' comprehensive financing costs, will impact the business models and pricing strategies of consumer finance companies in the short term, but are expected to promote high-quality development in the long term [1][2]. - The "Loan Facilitation New Regulations" issued by the National Financial Supervision Administration in April 2025, effective from October 1, emphasizes compliance and risk control in the internet loan facilitation business [1][2]. Industry Challenges - Small and medium-sized consumer finance companies that overly rely on loan facilitation face significant pressure due to regulatory changes [2]. - Many consumer finance companies lack independent customer acquisition and risk control capabilities, leading to high financing costs for borrowers [2][5]. Development Strategies - Consumer finance companies should focus on enhancing technology investment and team building to improve core competencies in customer acquisition and risk control [2][3]. - Companies are encouraged to seek differentiated competition by focusing on specific consumer scenarios or target customer groups, leveraging shareholder resources and technological advancements [3][4]. Risk Management and Operational Efficiency - Companies must adopt precise risk pricing and refined operational capabilities, utilizing big data and AI for better customer profiling and differentiated pricing [4]. - There is a need to optimize business models and cost structures by reducing reliance on guarantee and credit enhancement models, transitioning to a model where core risk control is self-managed [4][6]. Compliance and Consumer Protection - Compliance management is becoming essential for survival, requiring integration into all business processes and establishing comprehensive compliance review mechanisms [5]. - Strengthening consumer rights protection and reducing customer complaints are critical, necessitating a robust governance framework that includes consumer rights in daily operations [5][6]. Future Outlook - The consumer finance sector is expected to maintain good development potential, with policies guiding companies towards high-quality growth and responsible consumer finance practices [3][6].