Mei Ri Jing Ji Xin Wen·2025-11-04 14:41Core Viewpoint - GAC Aion has launched the i60, its first range-extended SUV, aiming to enhance competitiveness in the A-class SUV market, with a starting price of 126,800 yuan for the range-extended version and 119,800 yuan for the pure electric version [1][3]. Group 1: Sales Performance and Market Position - GAC Aion's sales in October were 27,014 units, showing a decline both year-on-year and month-on-month [3]. - The average monthly sales for GAC Aion this year were around 20,000 units, significantly lower than the projected 37,900 units for 2024 and 49,900 units for 2023 [3]. - The brand has been overly reliant on the B-end market, which has seen a reduction in demand due to market saturation, leading to a decline in orders and sales [3][4]. Group 2: Strategic Shift and Product Development - GAC Aion plans to create a new product category focused on the B-end market to allow the brand to concentrate more on the C-end market [4]. - The i60 is equipped with GAC's latest Xingyuan range-extending technology, offering a pure electric range of 210 kilometers and a comprehensive range of 1,240 kilometers [4]. Group 3: Market Trends and Competition - The A-class new energy SUV market is experiencing robust growth, with a total sales volume of 240,503 units in September, reflecting a year-on-year increase of 33.2% [6]. - The competitive landscape is intensifying, with brands like BYD, Leap Motor, and Deep Blue also targeting the A-class new energy SUV segment [6]. - The popularity of range-extending technology is waning, with wholesale sales of range-extended vehicles growing by only 8.7% year-on-year, compared to 32.4% for pure electric vehicles [6].