Di Yi Cai Jing·2025-11-04 17:51Core Viewpoint - Junsheng Electronics (600699.SH) has set its H-share IPO price at HKD 22, representing a 32% discount compared to its latest A-share closing price, amid concerns over its declining revenue and reduced institutional holdings [2][3]. Company Summary - The H-share issuance price corresponds to a price-to-earnings ratio of approximately 25 times, reflecting a rational valuation by overseas institutional investors who primarily view the company as part of the automotive parts sector [3]. - Junsheng Electronics specializes in automotive electronic solutions, safety solutions, and other automotive components, with its automotive electronics segment covering smart cockpits and energy management systems [3]. - The company reported a third-quarter revenue of CNY 15.497 billion, a year-on-year increase of 10.25% but a quarter-on-quarter decline of 1.74%, with net profit attributable to shareholders at CNY 413 million, up 35.40% year-on-year [5]. - The gross profit margin improved to 18.3% for the first three quarters, with the automotive safety business showing a margin of approximately 16.4% [5]. - The company is focusing on cost reduction strategies, including domestic chip production and in-house gas generator manufacturing, which are expected to further enhance gross margins [5]. Industry Outlook - The automotive safety regulations are becoming stricter, leading to an increase in the per-vehicle passive safety costs, projected to rise from approximately CNY 1,500 in 2020 to about CNY 1,800 by 2029 [4]. - The global market for smart cockpit domain controllers is expected to see significant growth, with Junsheng Electronics holding an 8.9% market share, ranking fourth globally [3]. - Concerns have been raised regarding the potential impact of the end of tax exemptions for new energy vehicles in 2026, which may affect market growth rates [9].