Colgate-Palmolive plans agentic AI push in pursuit of growth

Core Insights - Colgate-Palmolive is focusing on agentic AI to enhance profitability amid economic challenges, including tariffs and rising costs [3][8] - The company has lowered its expectations for organic sales growth for the year but reported year-over-year growth in net and organic sales for Q3 [3] Group 1: AI Adoption and Strategy - Colgate-Palmolive's CEO emphasized that AI is central to the company's strategic growth for its 2030 plan, highlighting past investments that position the company well for future trends [4][8] - A KPMG survey indicated that over 40% of companies were actively deploying AI agents in Q3, a significant increase from 11% in Q1, although most are still in pilot or exploratory phases [5] - Companies face various implementation concerns regarding AI, including data privacy and interoperability, with many needing to modernize their tech infrastructure [5] Group 2: Industry Trends and Adoption - Retailers like Williams-Sonoma, Ralph Lauren, and Walmart are adopting agentic AI to enhance customer experiences, with early adopters in the food and beverage and hospitality sectors, such as PepsiCo and Wyndham [6] - Colgate-Palmolive plans to leverage agentic AI to improve its commerce strategy, drive growth, and enhance demand planning [8]