锚定智慧生活主航道，德智家2025年度核心运营服务商大会在南京召开

Core Insights - The conference highlighted the transformation of the Dezhi Home brand from a building materials brand to a comprehensive customization and renovation service brand, focusing on "smart living and intelligent stores" to reconstruct the new value chain of the home furnishing industry [3][8] - The chairman emphasized the importance of an agile supply chain, standardized service chain, and a healthy value chain for achieving long-term win-win outcomes [7][8] - The brand's future development paths include a "full-category, full-channel" layout, a focus on renovation services for existing homes, and a partner mechanism to replace traditional employment [5][8] Brand Mission - The brand's core mission is to drive growth through technology and service, transitioning from product management to providing lifestyle solutions for distributors [3][5] - The brand aims to achieve "product ecology," "organizational platformization," and "operational digitization" to enhance management efficiency and meet diverse user needs [12] Product Innovation - The conference showcased the launch of three core business segments: Kitchen Renovation, Whole Home Customization, and Commercial Flooring, each presenting new products and strategic reports [14][16] - The Kitchen Renovation segment introduced a "Kitchen Product 2.0 Version" focused on efficiency through standardized and modular design [14] - The Whole Home Customization segment emphasized integrated solutions covering various styles and materials, while the Commercial Flooring segment provided one-stop solutions for different commercial spaces [14][16] Collaboration and Strategy - The conference included a forum discussing industry trends, market opportunities, and business innovation, emphasizing the importance of a healthy channel ecosystem and long-term brand cooperation [19][22] - The company highlighted the need for channel rectification, anti-counterfeiting measures, and integrity in operations to maintain brand value [22] Recognition and Culture - The conference concluded with awards recognizing outstanding teams and individuals, reflecting the company's commitment to teamwork and collaborative spirit [25][27] - The awards included categories such as "Best Partner Award," "Brand Building Pioneer Award," and "Innovation Product Award," showcasing the company's focus on collective achievements [25][27] Conclusion - The conference served as a platform for brand consensus and team strength, focusing on mission, organizational mechanisms, product innovation, and channel order [29] - Dezhi Home aims to build a new pattern of whole-home customization through continuous innovation and collaborative efforts with national service providers and partners [31]