视觉中国筹划H股上市 推进全球化战略布局

Core Viewpoint - Visual China is planning to issue H-shares and list on the Hong Kong Stock Exchange to advance its global strategy and enhance its international brand image, although specific timelines and plans remain uncertain [1] Company Summary - Visual China has established a preliminary foundation for its global business layout, focusing on a core strategy of "intelligent + content data + application scenarios" since 2025, leveraging over 540 million traceable copyright content including images, videos, music, and 3D data [1] - The company has formed a leading position in the AI model training data service sector, with over 700 million compliant content data available for AI model training, and has accumulated over 37 million registered members across 195 countries through platforms like 500px and ishijue.com [2] - In the first half of 2025, Visual China's overseas revenue reached 12.32 million, accounting for 3.09% of total revenue, indicating a low but growing contribution to its global strategy [2] Industry Summary - The initiation of Visual China's H-share listing plan aligns with the global visual content industry's development trends, which are driven by technological iteration and market consolidation, particularly in generative AI and 3D content generation [2] - The global high-speed visual industry market is projected to reach approximately $17.95 billion in 2024, with the Chinese market estimated at around 15.09 billion [2] - The industry is experiencing intense competition characterized by the integration of global giants and the emergence of local enterprises, where technological research and global operational layout are becoming core competitive factors [2] Strategic Insights - The H-share listing is seen as a critical move for Visual China to overcome industry competition barriers, particularly in data assets, algorithm iteration, and compliance technology [3] - The company aims to enhance its overseas revenue share through financing in Hong Kong, facilitating acquisitions of overseas content libraries and local operations [3] - Compliance capabilities have become a core competitive advantage for visual content companies, especially with the implementation of regulations like the EU's AI Act and China's interim measures for generative AI services [3] Market Context - Hong Kong's status as an international financial center with a mature regulatory system is expected to help Visual China adapt to global market regulations and clear compliance obstacles [4] - The recent IPO rule changes in Hong Kong have lowered compliance costs and operational barriers for A-share companies seeking to list, making the "A+H" dual listing model a significant path for internationalization [4] - The international investor structure in Hong Kong is anticipated to provide Visual China with a broader shareholder base and financing channels, supporting its overseas expansion and technology development [4]