“起个大早，赶上大集”：奇瑞新能源跻身行业前五的“赶集之路”

Core Insights - Chery Group has achieved significant growth in the new energy vehicle sector, with monthly sales surpassing 110,000 units in October 2025, marking a 54.7% year-on-year increase, and a cumulative sales figure nearing 700,000 units for the year, reflecting a 73.1% growth [2][20] - The company has undergone a transformation in its design philosophy, moving from a technical focus to a more holistic approach that includes aesthetics and user experience, evidenced by the success of its new QQ concept car, which won two German Red Dot Design Awards [5][6] - Chery's commitment to quality and safety has led to it being recognized as the only domestic brand to win five awards in J.D. Power's 2025 China Vehicle Series Research, establishing it as a "Five Crown King" in the industry [7][10] Product Matrix - Chery's product lineup in the new energy sector is thriving, with the Fengyun A9L achieving over 10,000 sales for three consecutive months and the Jietu Zongheng G700 receiving over 15,000 orders within 24 hours of its launch [12][13] - The Fengyun T11, described as a redefinition of luxury by Chery's chairman, has garnered nearly 30,000 pre-orders and over 38,000 orders within 24 hours of its launch, indicating strong market acceptance [12][13] Global Strategy - Chery has exported 1.06 million vehicles from January to October 2025, marking the fastest pace for a Chinese brand to exceed one million exports in a year, with a notable 2.4-fold increase in sales in the European market [14][20] - The company is advancing its global strategy by transitioning from simple product exports to localized ecological implementations, enhancing its presence in various international markets [14][16] Technological Advancements - Chery has made significant strides in intelligent technology, launching over ten globally leading technologies, including AI smart chassis and L4-level autonomous driving systems, showcasing its commitment to innovation [16][18] - The company emphasizes the importance of quality alongside technological advancements, aiming to navigate the challenges of electrification and intelligence with a strong focus on safety and reliability [18][20]