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广汽集团换帅后亏损创纪录:毛利率跌入负值、研发费用率显著偏低传祺营收跌幅居首、新款车型均不及预期
Xin Lang Cai Jing·2025-11-05 12:04

Core Viewpoint - GAC Group has reported a significant decline in performance, with revenue and net profit falling sharply, indicating serious challenges in both its joint venture and independent brands [1][2][4] Financial Performance - For the first three quarters, GAC Group achieved revenue of 66.93 billion, a year-on-year decrease of 10.5%, and a net loss attributable to shareholders of -4.31 billion, marking a record loss [1][2] - The third quarter alone saw revenue of 24.32 billion, down 15% year-on-year, with a net loss of -1.77 billion [1][2] Profitability Issues - The company's gross margin fell to -2.17%, a drop of 8.3 percentage points year-on-year, with the third quarter gross margin at -2.9% [2] - GAC Group's R&D expense ratio remains low at 1.5%, significantly below comparable companies like BYD and SAIC, leading to concerns about the adequacy of financial disclosures regarding operational performance [2] Brand Performance - GAC's independent brand, GAC Trumpchi, has faced a sharp decline in sales and revenue, particularly with new models like the Trumpchi M8 and S7 underperforming expectations [1][3] - In the first half of the year, GAC Trumpchi reported revenue of 17.956 billion, a year-on-year decline of 29.47%, with total sales of 146,300 units, down 22.55% [3] Strategic Initiatives - GAC Group has initiated a three-year "Panyu Action" plan aimed at increasing the share of its independent brands to 60% of total sales by 2027, targeting a sales volume of 2 million units [3][4] - Despite the plan, the first year has seen a significant decline in sales for both Trumpchi and Aion brands, with a reported loss of 19,000 per vehicle in the third quarter [3][4]