Pinterest sinks on ad headwinds

Core Insights - Pinterest's shares are experiencing a significant decline, dropping over 20% following disappointing earnings per share (EPS) and a weak revenue outlook for Q4 [1][2] - The company is facing macroeconomic headwinds, particularly in the US and Canada, with larger retailers affected by tariff-related issues [2] Financial Performance - Pinterest reported a miss on EPS and provided a weak revenue forecast for the fourth quarter, contributing to the stock's sharp decline [1] - The stock is on track for its worst day since May 2022, indicating severe market reaction to the earnings report [1] Market Trends - The company is observing a moderation in ad spending, particularly in the home furnishing category, which is expected to be impacted by a new tariff in Q4 [2] - Analysts are responding to the earnings report with a mix of lowered price targets, although 81% still maintain an outperform or buy rating on the stock [2] Analyst Opinions - RBC highlighted that the weakness in digital ads is a concern, emphasizing Pinterest's lack of customer diversity and higher sensitivity to macroeconomic factors [3] - JP Morgan remains optimistic about Pinterest, citing potential for user growth, deeper engagement, and overall monetization despite near-term challenges [3]