Newtek Merchant Solutions Hires Justine Martin as Chief Revenue Officer

Core Insights - NewtekOne, Inc. has appointed Justine Martin as Chief Revenue Officer of its subsidiary Newtek Merchant Solutions, LLC, focusing on enhancing integration across payments, banking, and lending functions [1][3] - Martin brings over 30 years of experience in the payments processing industry, primarily from Bank of America's Merchant Services division, where she successfully led sales teams and drove client and revenue growth [2] - The company aims to redefine payment processing for independent business owners by offering a comprehensive, integrated solution that simplifies transactions and financial management [3] Company Overview - NewtekOne, Inc. is a financial holding company providing a wide range of business and financial solutions to independent business owners across the United States since 1999 [4] - The company's offerings include banking, business lending, electronic payment processing, accounts receivable financing, insurance solutions, and technology solutions [5] Strategic Goals - The company seeks to empower clients with a seamless payment processing experience, integrating various payment methods and providing real-time information to help businesses understand their operations better [3] - NewtekOne differentiates itself from traditional banks by offering lower-cost, comprehensive solutions tailored for small businesses, aiming to enhance client satisfaction and operational efficiency [3]