Di Yi Cai Jing·2025-11-06 00:31Core Viewpoint - The report from CITIC Securities indicates that while the liquor industry is under pressure in the short term, a bottoming out is expected in the second half of 2025, with a recovery anticipated in 2026 [1] Liquor Industry - Most listed liquor companies have begun to gradually clear out inventory, suggesting that the second half of 2025 will represent the weakest phase for sales, lowest prices, and lowest market expectations [1] - The performance decline of listed companies is expected to be at its steepest during this period [1] - A clear trend of demand recovery is anticipated in the future, presenting opportunities for bottom-fishing in the liquor industry [1] Beer Industry - The beer industry is expected to see stable to slightly declining revenue and profits in 2026, influenced by factors such as the increasing share of non-immediate consumption channels and fragmented consumer demand [1] - Companies that are expected to perform well are those with strong market share growth, effective channel management, and robust product momentum [1]