OPPEIN(SH:603833) Xin Lang Cai Jing·2025-11-06 00:57Core Viewpoint - The company is facing significant challenges in the custom home furnishing industry, with declining revenues and profits due to weak demand and increased competition [1][2]. Financial Performance - For the first nine months of the year, the company reported a revenue of 13.2 billion yuan, a year-on-year decrease of 4.8%. In Q3, revenue was 4.97 billion yuan, down 6.1% year-on-year [1]. - The net profit attributable to the parent company for the first nine months was 1.83 billion yuan, a decline of 9.8% year-on-year. In Q3, net profit was 814 million yuan, down 21.79% year-on-year [1]. Industry Challenges - The custom home furnishing industry is experiencing growth pressure, with weak demand further constraining profit margins. Most listed companies in the sector have seen an increase in revenue decline [1]. - Since 2025, there has been a year-on-year decline in real estate investment, completion, and sales, directly impacting the downstream custom home furnishing industry [1]. Strategic Initiatives - The company is implementing several core initiatives to address industry challenges, including marketing organization reform, supply chain reform, incentive mechanism reform, and the establishment of an open manufacturing platform and delivery system [1]. - The company is also exploring the light customization segment, which is less affected by macroeconomic changes, and is actively developing relevant operational elements [2]. Overseas Expansion - The company has been focusing on overseas markets since 2003, with its first overseas store opened in Los Angeles in 2004. However, overseas business currently accounts for a small single-digit percentage of total revenue [2]. - Future overseas expansion will depend on market development opportunities and changes in international trade policies [2]. Resource Integration - The company is considering resource integration for future expansion, focusing on the home furnishing industry as it transitions from decentralization to centralization [3].