延续“技术鱼池”战略红利,比亚迪2026款夏上市19.68万元起售
Zhong Guo Jing Ji Wang·2025-11-06 03:39

Core Insights - BYD's 2026 model of the "Summer" MPV has been launched, featuring four variants with a limited-time price range of 196,800 to 259,800 yuan, aimed at revitalizing the MPV market with upgraded configurations and a significant price reduction of over 50,000 yuan compared to the 2025 model [1][5] Product Features - The 2026 Summer model emphasizes seven key advancements: aesthetics, assisted driving, energy efficiency, comfort, safety, smart cabin entertainment, and vehicle-home connectivity, transforming the MPV from a mere transportation tool to a "mobile living space" [3][12] - The vehicle boasts a length exceeding 5 meters and a wheelbase of over 3 meters, providing a spacious interior, with a maximum cargo capacity of 2036 liters due to its foldable and movable third-row seats [6] - The new model features the upgraded "Tian Shen Zhi Yan" B-assisted driving system, capable of handling various driving scenarios, and includes smart home connectivity for enhanced user experience [8] Performance and Technology - The 2026 Summer is equipped with BYD's new DM-i technology, offering a pure electric range of up to 218 km, which represents a 21% increase compared to the 2025 model, and a fuel consumption rate of 4.9L/100km during long trips [10] - Safety features include a high-strength cage body, lithium iron phosphate blade battery, ten airbags, and a new TBC high-speed blowout stability system that ensures vehicle control even at high speeds [10] Market Positioning - The launch of the 2026 Summer reflects BYD's strategic shift from being a technology follower to a standard setter in the MPV market, marking the entry into a new era of technological equality [12] - Despite the competitive landscape with rivals like Toyota and Buick, BYD aims to leverage its cost advantages from in-house research and development to disrupt the MPV pricing model [5][10]