Core Insights - The domestic pharmaceutical market is undergoing a new round of reshuffling, with the 11th batch of national drug procurement results recently announced, marking a significant impact on various companies, particularly Dongyang Sunshine Pharmaceutical, which faced a crisis due to the loss of its core product, Oseltamivir granules [1][2]. Group 1: Impact of Procurement Results - The procurement results included 55 varieties and 453 products, covering high-demand treatment areas such as anti-infection, diabetes, and hypertension [1]. - Dongyang Sunshine Pharmaceutical's Oseltamivir granules contributed over 75% of its revenue in 2023, making it a critical product for the company [2]. Group 2: Consequences of Losing the Bid - Losing the bid means Dongyang Sunshine Pharmaceutical will lose access to public medical institutions, leading to a potential sharp decline in market share, revenue, and brand influence [2]. - The company’s heavy reliance on hospital channels for over 80% of its sales exacerbates the risk of revenue loss following the bid failure [2]. Group 3: Challenges in Transformation - Dongyang Sunshine Pharmaceutical has over 100 products in research across infection, chronic diseases, and oncology, but faces significant challenges in its transformation efforts [3]. - The company's R&D investment is relatively low, with 348 million yuan in the first half of 2025, only one-tenth of that of a competitor, limiting its ability to advance multiple projects simultaneously [3]. - The product pipeline is characterized by a lack of breakthrough innovations and severe homogenization, with existing products facing strong competition [3]. Group 4: Industry Reflection - The predicament of Dongyang Sunshine Pharmaceutical reflects the broader challenges faced by Chinese pharmaceutical companies under the dual pressures of national procurement and the need for innovative transformation [4]. - Companies that remain overly dependent on single products are at risk, and finding new growth avenues before the benefits of generic drugs diminish is crucial for survival [4].