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(第八届进博会)泰佩思琦国际业务总裁:计划在中国新增百家门店

Core Insights - Tapestry views China as a key market, with plans to open 100 new stores in the next two to three years, building on its existing 400+ locations [2] - The company has participated in the China International Import Expo for seven consecutive years, highlighting its commitment to the Chinese market [2] - Tapestry's brands, including Coach and Kate Spade, are adapting to the preferences of Chinese consumers, particularly the younger generation, who prioritize product quality and emotional value over social status [3] Market Environment - The luxury goods sector is a significant part of the Chinese consumer market, and Tapestry is keen to engage with local policies and industry leaders at the Import Expo [2] - The emergence of local brands in China is seen as a positive development, fostering competition that can enhance overall consumption and drive brand innovation [3] - Tapestry believes that by effectively reaching consumers through design and store experiences, it can maintain a competitive edge in the market [3]