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女演员自曝刷到AI盗播,抖音副总裁回应
Di Yi Cai Jing·2025-11-07 01:28

Core Insights - The recent issue of AI impersonation in live streaming has gained significant attention, particularly involving the actor Wen Zhengrong, who reported unauthorized use of his likeness in multiple live streams [3][6] - Douyin Group has acknowledged the presence of AI-generated content that impersonates celebrities, which poses a threat to the credibility of creators, merchants, and the platform itself [5][6] Group 1: AI Impersonation and Its Impact - Douyin's Vice President Li Liang confirmed that the reported cases of "three live rooms broadcasting simultaneously" did not occur on Douyin's platform, but there are indeed instances of AI impersonation [3][6] - The platform is facing challenges with malicious impersonation accounts that are continuously evolving to counteract Douyin's measures [5][6] Group 2: Platform Response and Actions - Douyin has initiated a special governance action against "imitation celebrity promotion," which began in October, resulting in the removal of 11,000 accounts involved in infringement and over 6,700 products linked to impersonation [6] - The platform has also implemented features to help creators block the spread of similar infringing content, successfully intercepting and addressing tens of thousands of infringing videos [6]