外企看中国丨万豪国际借力进博会加速在华布局 大中华区酒店规模突破660家

Group 1 - The 8th China International Import Expo (CIIE) was held in Shanghai from November 5 to 10, showcasing Marriott International's significant growth in China, with over 660 hotels across more than 150 cities and destinations [1][2] - Marriott International's brand, Four Points by Sheraton, is celebrating its 30th anniversary globally, with nearly 100 hotels set to open in China, reflecting strong demand in the select-service market [1][2] - The company has over 660 hotels and more than 90,000 employees in the Greater China region, serving 260 million members of the "Marriott Bonvoy" loyalty program [2] Group 2 - The World Travel and Tourism Council predicts that by 2035, China's tourism industry will contribute over 27 trillion RMB to the economy, with a growth rate double that of the overall economy [5] - Marriott International is leveraging industry opportunities through local innovations to drive business growth and enhance customer experiences, with a record number of new hotel openings expected by Q3 2025 in the Greater China region [5]