端侧AI的新航海时代：荣耀生态如何重塑中国科技品牌全球化路径

Core Insights - Honor is transitioning from a smartphone manufacturer to an AI terminal ecosystem company, marking a significant phase in its strategy to make AI capabilities accessible to consumers [1][7] - The focus is on edge AI, which allows for immediate, secure, and accessible AI experiences without reliance on cloud computing [2][3] Edge AI Consumer Breakthrough - Honor identifies the bottleneck in AI adoption as the need for immediate and cost-effective access, leading to a strong emphasis on edge AI [2] - The concept of "seamless connection, invisible experience" is rooted in local AI capabilities, enhancing user privacy and reducing latency [2][3] Platform Empowerment - Honor upgraded its HONOR Connect platform to HONOR AI Connect, enabling modular and interface-based AI capabilities for ecosystem partners [4] - This "plug-and-play" model aims to empower the entire consumer hardware industry, facilitating rapid integration of AI features [4] Open Ecosystem - Honor's "1×3×N" ecosystem strategy emphasizes user co-creation, industry symbiosis, and ecological prosperity to drive the widespread adoption of edge AI [5] - The company has engaged over 35,000 developers globally and partnered with over 200 ecosystem partners to build a user-centric AI terminal ecosystem [6] Globalization of Chinese Technology Brands - Honor's approach to global competition in AI terminals is characterized by a focus on edge AI, an open platform, and user-centric scenarios, reflecting the maturity and confidence of the Chinese tech industry [7] - The company aims to establish a sustainable global brand competitive advantage through open co-creation and value sharing [7][8] Summary - Honor's practices signify a new era in the globalization of Chinese tech brands, evolving from product and channel export to ecosystem and standard export [8] - The proliferation of edge AI through Honor's ecosystem is a testament to the transformation of the Chinese tech industry from participant to leader in the global digital landscape [8]